Be E-Marketing | Digital Marketing Ingredients for enthusiasts
The place for digital marketing ingredients & tools where enthusiasts and entrepreneurs meet to get inspired and build a brand with a mission.
Google Analytics (GA) is a free digital marketing tool provided by Google for businesses, agencies, start-ups to help them optimize their website, increase conversion rate (CR) and ROI. Business owners and digital marketers build the online marketing strategy and determine the site’s goals from the very beginning of designing the site.
A company seeks to create a brand identity, both offline and online. So, a website is a strong online marketing channel that helps a company build its image and increase target audience awareness of its product/service. To create a recognizable online brand, the company’s website needs an authentic design and content. So, this article presents…
SEO specialists develop SEO strategies to bring new and old visitors to the site, capture their attention through the content created and make site usable. The aim is to gain users that live an unforgettable user experience (UX). And therefore lots of sales and happy customers for the company. SEO strategy has a strong connection with the…
The online marketing department is in charge of SEO activity which is both a technical and creative process done by SEO and content specialists. In order to build an effective user centric SEO strategy other departments, such as PR, sales and customer service should be involved in the discussion about digital marketing. Why is this…
An introduction to SEO: According to Wikipedia, SEO (search engine optimization) is the process that influences the visibility of a site or webpage in SERPS (Search Engine Results Page). When a user is looking for a specific information, he/she introduces keywords, search terms or search queries in the search box. From the list of titles,…