5 ideas to create unique banner ads for your brand marketing strategy

Why are banner ads important in online marketing? Every detail matters in digital marketing activity, even banners, yes! Creating different types of banners can be part of your e-marketing strategy because through this approach you can put your audience in contact with your business in an interactive way. Banners can be used on social media,Continue reading

Is keyword research worth in 2017? Focus on strategies and tools

As we know, keyword research is the foundation of SEO and it should represent the first step when undertaking SEO campaigns. Keyword research is not only useful when doing SEO but it is also highly effective for PPC campaigns (AdWords) or social media marketing (SMM). In 2017 keyword research has the same importance as it hadContinue reading